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Wednesday, November 26, 2008

Thousands pick up free vegetables on Colo. farm

PLATTEVILLE, Colo. - A farm couple got a huge surprise when they opened their fields to anyone who wanted to pick up free vegetables left over after the harvest - 40,000 people showed up. Joe and Chris Miller's fields were picked so clean Saturday that a second day of gleaning - the ancient practice of picking up leftover food in farm fields - was canceled Sunday. "Overwhelmed is putting it mildly," Chris Miller said. "People obviously need food."

She said she expected 5,000 to 10,000 people would show up Saturday to collect free potatoes, carrots and leeks. Instead, an estimated 11,000 vehicles snaked around cornfields and backed up more than two miles. About 30 acres of the 600-acre farm 37 miles north of Denver became a parking lot.

ABC 7 News myTAKE - What's Your Opinion? Some people parked their cars along two nearby highways to take to the field with sacks, wagons and barrels.

"Everybody is so depressed about the economy," said Sandra Justice of Greeley, who works at a technology company. "This was a pure party. Everybody having a a great time getting something for free."

Justice and her mother and son picked 10 bags of vegetables.

Miller said they opened the farm to the free public harvest for the first time this year after hearing reports of food being stolen from churches. It was meant as a thank you for customers.

Farm operations manager Dave Patterson said that in previous years the Millers allowed schoolchildren and some church groups to come to the farm during the fall to harvest their own food.

He estimated some 600,000 pounds of produce was harvested Saturday.

Weld County sheriff's deputies helped direct traffic and the Colorado State Patrol issued citations for cars illegally parked on the side of the road.

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Starbucks to use Fairtrade coffee in every drink sold in Britain

By Jon Swaine

Starbucks: The company has announced it is to use Fairtrade coffee in every drink it sells in Britain
Starbucks claims it will become the world's largest buyer of Fairtrade coffee Photo: GETTY

In a move aimed at halting a sharp decline in sales amid the economic downturn, the US coffee shop giant has said that its 700 outlets in the UK and Ireland will only use beans grown by farmers who receive a high enough level of pay to qualify for Fairtrade certification.

The Fairtrade Foundation, which gives certification to growers who were given at least 92p for every pound of their coffee beans, estimated that 100,000 farmers in Africa, Asia and South America will benefit from the decision.

At present, only six per cent of coffee sold by Starbucks qualifies as Fairtrade. The company claims that it will now become the world’s largest buyer of Fairtrade coffee.

The company hopes the move will boost revenues. Earlier this week, it warned that its global sales would be down this year. After years of aggressive expansion in the US, Australia and UK, the company has been closing hundreds of outlets hit by reduced demand.

Howard Schultz, the company’s chairman and chief executive, told The Independent: “We’ve done something that’s far beyond what any coffee company has done before.

"This is a long-term commitment, which will not only benefit our farmers, but will give our customers the assurance that the coffee they’re buying in Starbucks ... is at a price that will allow sustainability for those people who need it most.”

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The Car of the Future -- but at What Cost?

Washington Post Staff Writer

Ford chief executive Alan Mullaly, with a Fusion Hybrid, a car that could be pivotal in the company's future plans. (By Gerald Herbert -- Associated Press)

Many members of Congress believe they know what the car company of the future should look like.

"A business model based on gas -- a gas-guzzling past -- is unacceptable," Sen. Charles E. Schumer (D-N.Y.) said last week. "We need a business model based on cars of the future, and we already know what that future is: the plug-in hybrid electric car."

But the car company Schumer and other lawmakers envision for the future could turn out to be a money-losing operation, not part of a "sustainable U.S. auto industry" that President-elect Barack Obama and most members of Congress say they want to create.

That's because car manufacturers still haven't figured out how to produce hybrid and plug-in vehicles cheaply enough to make money on them. After a decade of relative success with its hybrid Prius, Toyota has sold about a million of the cars and is still widely believed by analysts to be losing money on each one sold. General Motors has touted plans for a plug-in hybrid vehicle called the Volt, but the costly battery will prevent it from turning a profit on the vehicle for several years, at least.

"In 10 years are they [at GM] going to solve the technological problems with respect to the Volt? Sure," says Maryann Keller, an automotive analyst and author of a book on GM. "But are they going to be able to stake their survival, which is really more of a now to five-year proposition, on it? I'd say they can't. They have to stake their future on Malibus, the Chevy Cruze, and much more conventional technologies."

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U.S. automakers faced a barrage of demands last week that they provide evidence and assurance that they would use federal bailout money to transform their companies to produce automobiles of the future, using advanced technologies and featuring hybrid or plug-in vehicles. And in his "60 Minutes" interview on Nov. 16, Obama said that before backing a big loan package he wanted to be sure "that we are creating a bridge loan to somewhere as opposed to a bridge loan to nowhere."

But there's no guarantee that the new business model would be any more viable than the current one. Automobile experts estimate that the battery in a plug-in vehicle could add at least $8,000 to the cost of a car, maybe considerably more. Most Americans will be unwilling to pay the extra price, especially if gasoline prices languish around $2 a gallon.

That's why one of the mysteries about GM's plans to introduce the Volt in 2010 is how much it will cost to buy one. "What's the Volt going to cost? I would be happy to answer that if you can tell me the price of oil in 2010," said Robert A. Kruse, GM's executive director of global vehicle engineering for hybrids, electric vehicles and batteries. "I can tell you to the penny what it will cost GM, but pricing is much more related to market conditions."

The hurdles ahead for the Volt and other cars with new technologies pose dilemmas for automakers trying to gauge a market that is still very young for cars that don't exist while trying to stay in business during a downturn.

"These are hard choices," said Toyota chief technology officer Bill Reinert, part of the Prius design team. "Do you bet on lighter, smaller, more fuel efficient but ultimately less profitable cars or do you hold back a little on technology development and look at new versions of existing cars."

Many experts say that gas guzzlers will not fade away as long as Congress fails to impose higher taxes on gasoline to steer people toward fuel-efficient cars.

"You'd think from reading the media that we have had a burial ceremony at Arlington cemetery for the last pickup truck," said James Womack, a management expert who has written about the automobile industry. "I can easily imagine three years from now when public is focused on a new set of priorities . . . that this whole thing would go poof."

Eager to reduce U.S. dependence on foreign oil, Obama proposed a $7,500-a-vehicle tax credit for plug-in vehicles during his presidential campaign. Roughly half of Americans don't earn enough to take advantage of such a big tax credit. (A head of household would need to earn almost $50,000 to have a federal tax liability that large.) Many others don't have the cash to purchase an expensive vehicle then wait for a federal refund. To spur sales of new vehicles, the price must be reasonable at the point of sale, say many industry experts.

Womack warned that it takes time to design a new vehicle, change assembly lines and then turn a new product into a profitable one. "For anything that's really new it's still about four years," he said. "To get your money back, you need to make that product for eight to 10 years with only cosmetic changes."

Helping automakers over that hump may take more money and patience than Congress or its taxpaying constituents have.

The experience of Tesla Motors, a Silicon Valley sports car maker, illustrates the challenges of making a radically new automobile. Founded by a group of high-tech multimillionaires, Tesla has been trying to become the first new successful American car company since Chrysler, which was founded in 1925.

Tesla's founders set out to make all-electric vehicles. The company's first: an all-electric sports car with a price tag of $109,000 that can go from zero to 60 mph in a bracing 3.9 seconds. As of a week ago, only 63 had been delivered to customers; a couple of dozen were nearly ready and the company has about 1,200 back orders.

"The reason we started with a $100,000 sports car is that when technology is new it tends to be expensive," says Elon Musk, the co-founder of PayPal who is the chief executive of and a big investor in Tesla. "It just takes time to optimize the right design and work up to economies of scale. . . . Why we didn't start with a Honda Civic is that it would be a $70,000 to $80,000 Honda Civic."

With a chassis made by Lotus in England, body parts made by a French carbon fiber firm Sotira and battery parts from Taiwan, Tesla has had supply-chain problems ranging from customs delays to a fire in the tunnel that goes under the English Channel. Initially a two-speed vehicle, the early Teslas were rough on transmissions, which have been eliminated in new single-speed versions. Recently Musk has hired some veterans from the Detroit automakers to smooth out production problems.

"For sure, this game looks a lot easier than it really is," said Jon Lauckner, GM's vice president of global program management. "You've got to get 3,000 parts all together in one place to assemble a vehicle."

Tesla isn't any different from the Detroit Three in one regard: It too is looking for government assistance. Eager to make a luxury sedan as the next in what it hopes eventually will be a full line of electric vehicles, Tesla Motors has applied for $400 million in low-interest federal loans under the $25 billion loan package approved by Congress a year ago.

But GM and other car companies, while preparing plug-in vehicles, are more likely to live or die based on the sales of conventional cars that get better fuel efficiency through improved transmissions, reduced weight or hybrid technology. GM says it will offer nine hybrids for sale by the middle of next year. Reinert says that Toyota will eventually offer hybrid versions of all its car models.

Still, production of the new cars will be limited. GM, for instance, plans to produce only a little more than 10,000 Volts in the model's first year.

"People ask us when will we produce not just 10,000 but 50,000," said Frank Weber, GM's global vehicle line executive and chief engineer for E-flex systems. "I say when the battery and power train costs have come down significantly."

Weber added: "We never said this program in the first generation was there to make money. You cannot expect this type of technology to make money from day one."

The economic downturn has also changed the equation.

"Will the U.S. auto industry ever be as profitable as it was from mid-90s to the early part of this decade?" asks automobile expert Keller. Those days were "magic. It was like printing money for everybody. Everybody from Toyota and GM to Ford and Nissan were feasting on our desire to drive around in those giant vehicles."

But the industry has gone from feast to famine. Auto industry experts say that the basic problem is that the U.S. industry geared up to make 18 million cars and light trucks a year and that it will be lucky to sell 11 million this year. How far sales will climb back -- and when -- is anybody's guess.

"There's fluff and there's reality," Keller said. "The fluff is the Chevy Volt . . . That's not going to save GM in the next five years. What will save GM is more small sedans and more crossovers. That's what people are going to be buying."

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Acting Poor Is the Newest Obnoxious Trend for the Rich

By Sheila

The rich have always felt a vague guilt about being rich, which is what the charity-party circuit is all about. But it's incredibly annoying to have them jumping on the cutting back/scrimping n' saving bandwagon even though they don't have to—these are the people who benefitted so hugely when we were in boom times. And their children are even worse: listen to Bee Shaffer, daughter of Vogue editrix Anna Wintour's, fake-whine about how she doesn't think she'll be able to find a media job after graduating from Columbia: "I finish in May, and I’m really nervous about the fact nobody’s hiring right now," she told New York mag at the fancy CFDA Fashion Awards, presumably while fluttering her hands and wearing an obscenely expensive designer dress. Being "responsible" is the new trend!


Of course Thomas Friedman has to chime in via his NYT column, as he does with every trend. He's stopped yapping about "going green" and instead:

"So, I have a confession and a suggestion. The confession: I go into restaurants these days, look around at the tables often still crowded with young people, and I have this urge to go from table to table and say: “You don’t know me, but I have to tell you that you shouldn’t be here. You should be saving your money. You should be home eating tuna fish. This financial crisis is so far from over. We are just at the end of the beginning. Please, wrap up that steak in a doggy bag and go home.”

So you're allowed to be there and we're not? Not even if we're on a date or treating ourselves to a night out? Hey, Friedman: please put your thoughts and ideas in a doggy bag and take them home.

Meanwhile, Womens Wear Daily asked celebs what they're not ready to go without in these recessionary times. Sample answers: both Hilary Swank and Rosanna Arquette can't go without facials, Jessica Biel needs "first-class travel," Amy Smart cannot live without organic foodstuffs, and Kim Raver sagely suggested, “Instead of buying 10 extravagant items, you maybe buy one or two extravagant items and mix it up with the Gap.” Mind-jarring.

Of course, there was last month's "recession chic" piece in the Times Styles section to help us out and suggest that buying Hermes purses is now considered tacky.

Remember that "going green" media-trend from a while back? This is sort of like that. It was so comical to watch fashion magazine editors with six-figure salaries pace around their offices in $500 dresses freaking out about "doing something green with this issue" when producing a fashion magazine is the most wasteful process ever. We imagine the same scene is playing itself out in the offices of Hearst, Conde Nast, and Time Inc right this minute, only with the word "recession" replacing "green." Same song, different name.

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